The B Alive Campaign that Died

Over the past couple of years there have been an increasing number of fatalities due to texting and driving. Last year I was asked to create a series of posters to create education and awareness of this problem to students on campus. I came up with the idea of using acronyms we often use while texting to capture attention. Acronyms included, LOL, OMG and BRB. I was pretty stoked about how it turned out, but the project never moved forward due to budgetary reasons and other "legal" issues. Sigh..

LOL - Laugh Out Loud

OMG - Oh My God

BRB - Be Right Back